Launch Your Podcast 8-week program
Without the tech headaches or endless YouTube tutorials
Launch Your Podcast 8-week program
Without the tech headaches or endless YouTube tutorials
Are you ready to turn your expertise into a chart-worthy podcast? But something’s holidng you back? It’s probably 2-3 of these factors:
You know a podcast would be perfect for your business, but the thought of figuring out all the technical bits makes you want to hide under your desk
You’ve got brilliant ideas for episodes but no clue how to turn them into a proper show (and YouTube tutorials are just making you more confused)
The whole “what equipment do I need?” question is giving you a headache (seriously, why are there SO many microphones to choose from?)
You want to focus on creating amazing content, not wrestling with editing software or figuring out RSS feeds (whatever those are)
You’re worried about launching a podcast that sounds unprofessional or gets lost in the podcasting void.
I get it. And better yet, I’ve been there. I know what’s needed to successfully launch your podcast with less stress..
In just 8 weeks, we’ll transform your brilliant ides into a professionally produced podcast that grows your profile and attracts your ideal clients. No fancy studio needed, no tech overwhelm, and definitely no late nights wrestling with editing software.
Let’s get you started on your podcast journey.
Podcasts are still booming in Australia
Check out these stats from the last year:
%
of Australians aged 12+ listened to a podcast in the last month
%
of Australians ages 12+ listens to podcasts weekly
episodes consumed by Australians per week
%
compound annual growth rate for podcast advertising
What does that mean for you? That there’s still room for you to join the conversation and grow your profile.
Meet the Launch Your Podcast 8-week program
Ever wished someone would just hold your hand through the whole podcast launch process? That’s exactly what I do, and I do it without making you feel like an idiot.
My program isn’t your typical “here’s a PDF, good luck!” type of program. Over 8 weeks, we’ll work together to turn your podcast dreams into reality. I’ll guide you through everything from choosing the perfect mic to launching with impact – and yes, I’ll even edit your first three episodes so they sound professionally polished.
Think of me as your podcast wingwoman. With over 900 episodes edited and multiple chart-topping shows under my belt, I know exactly what works (and what doesn’t). No more second-guessing, no more late-night Google spirals trying to figure out what the hell the RSS feed is for. Just clear direction, practical support, and the confidence to launch a podcast that sounds as amazing as you.
What's included in the Launch Your Podcast 8-week program
Strategic planning and vision
- Two comprehensive 1-hour strategy sessions to craft your podcast concept
- Development of your podcast structure, format, and publishing schedule
- Creation of your monetisation strategy and content marketing plan
- Launch strategy development to maximise impact.
Content development and marketing
- Guidance to help you create all of the essential written content for your podcast
- Shaping a content marketing strategy for ongoing episode promotion
- Guidelines for consistent branding and messaging
- Setup of promotional systems and workflows
- Strategic planning for audience growth and engagement.
Technical setup and systems
- Expert guidance on selecting the right hardware and software
- Complete podcast hosting setup and distribution to major podcast apps like Apple Podcasts and Spotify
- Technical specifications for your graphic designer
- Development of episode templates and documentation
- Professional editing and scheduling of your first three episodes.
I'm Rah, your podcast wingwoman
And I LOVE LOVE LOVE podcasts.
I’ve hosted two of my own podcasts. My first ever podcast was called The Cat Lady Podcast and it finished up in about 2014. My current podcast is called F*ck Around and Find Out, a podcast for women in business.
I’ve been editing podcasts since 2015, and in that time I’ve edited over 900 episodes, had several podcasts hit the charts on Apple Podcasts and had podcasts listed on Apple Podcasts’ homepage.
“Oh God Rah you are fucking amazing! You make it easy, REAL, and you’re very funny!”
Podcast showcase
With Launch Your Podcast 8-week program, I work with you throughout the launch of your podcast, including:
Super-generous email support
2x 1hr strategy and planning calls
Guided support on structure, format, frequency and monetisation
Advice on hardware and software
Develop a strategy for launching the podcast
Guidelines for your graphic designer
Guidance on all written collateral needed
Set up your podcast hosting account and add your podcast to the top podcast apps (including Apple Podcasts and Spotify)**
Develop a content marketing strategy to be applied to each episode you release
Edit and schedule your first three episodes.
With Launch Your Podcast 8-week program, I work with you throughout the launch of your podcast, including:
Super-generous email support
2x 1hr strategy and planning calls
Guided support on structure, format, frequency and monetisation
Advice on hardware and software
Develop a strategy for launching the podcast
Guidelines for your graphic designer
Guidance on all written collateral needed
Set up your podcast hosting account and add your podcast to the top podcast apps (including Apple Podcasts and Spotify)**
Develop a content marketing strategy to be applied to each episode you release
Edit and schedule your first three episodes.
How the program works
0. Pre-game
Book in a time to catch up virtually so we can see if we’re a good fit for each other.
If we are, I’ll send you an invoice for 50% so we can get cracking.
1. Kickoff
Together we’ll plan all the details and work out a schedule for creating all the collateral that’s needed to launch your podcast.
This step usually takes 2 weeks.
2. Creation time
I’ll guide you as you create your podcast audio, plus anything else you’ve identified that needs to be create for the launch of the podcast.
This step usually takes 4 weeks.
3. Launching
You approve the audio and I’ll do the tech setup for publishing your podcast to schedule. You start the launch strategy.
This step usually takes 2 weeks.
Your investment: $1297+GST
I don’t believe in hiding pricing, so here she is.
Optional extras
- SEO optimised copywriting for required content on podcasting apps
- Source suitable theme music and/or voiceovers
- Create podcast artwork, template for episode artwork, template/s for social media content
- Guidance on video versions of your podcast.
FAQs
How do I know if I'm ready to do a podcast?
Great question! I have a free workbook that can help.
What equipment will I need to buy?
Not as much as you may think. You can use your existing headphones/earbuds to listen while recording, but for your podcast audio please avoid using a bluetooth microphone.
Using a bluetooth microphone can make the audio pretty shitty. Even the old-school wired earbuds you can buy from JB Hi-Fi or Apple for $20 will do a better job if you don’t want to spend a lot of money.
How long does the whole process take?
We can work at a pace that suits you, but I recommend completing within 8 weeks.
What if I have no tech experience?
That’s OK! I give you all the tech knowledge you need to launch your podcast, and happy to answer your questions.
What happens after launch?
That’s entirely up to you! After your first three episodes have been published, you can continue with creating further episodes yourself, or (hint hint) I can help with podcast editing and producing.
Let's grab a virtual coffee
Let's meet for a 30-minute obligation-free chat to go over what you need and to see if I'll be the right fit for you.
It's like a speed date, but better.
If we meet on a day I'm WFH, there's a high chance of you meeting at least one of my cats. They are giant sticky-beaks.
Let's get shit happening!
In an hour we can talk about anything and everything that's standing in the way of your plans for world domination.
Including, but not limited to:
- Social media
- Email marketing and CRMs
- Podcasts
- Websites and ecommerce.
Bring your ideas an caffeine/sugar and we're going to brainstorm the hell out of this!